Slow Food

Slow Food Gives High Marks to Salone del Gusto 2006

Italy - 30 Oct 06

The results are in for Salone del Gusto 2006. First of all, the organizers want to praise the comportment of all the visitors who filled the Lingotto. All alike demonstrated lively interest and attention to the food on sale and in tastings, participating actively in conferences, debates and workshops. Particular appreciation goes out to all the visitors who demonstrated remarkable patience in the face of the long lines and discomforts that inevitably attend such extraordinary flows of people. In short, it was an educated, informed, and aware audience absolutely in line with the ideas of Slow Food. As for the exhibitors, high marks to those who demonstrated an understanding of the spirit of Salone by forming relationships with their consumers, rendering them active participants in what they buy, helping them become co-producers. Low marks, on the other hand, to those who insisted on offering little tastes at a price. ‘This practice goes against our specific instructions,’ affirms Roberto Burdese, President of Slow Food Italy. ‘The problem is that with more than 700 exhibitors and thousands of people in the pavillions, it becomes difficult to monitor people constantly. And after all, we’re not cops.’ Judgment is suspended on the fair’s venue. ‘In 2008, all things being equal, the Lingotto couldn’t handle another Salone del Gusto. It’s evident,’ Burdese continues, ‘that the structure is no longer adequate for holding such a large volume of people, especially when you consider that many of our guests have special needs, a great deal of them being foreigners. But there could be new developments there in the future. We have faith in the partner institutions of Salone del Gusto – the City of Turin and the Region of Piedmont – who have expressed their willingness to establish a development plan for the fair venue.’ More than positive judgment for the members of the media from all over the world, who managed to grasp the right sense of both events, Salone and Terra Madre, giving high quality information that is complete, critical and very attentive. But the highest praise goes to the thousands of people who worked to bring about this event. ‘Thanks to the volunteers, members, workers and all those who made the complex organizational machine of Salone del Gusto and Terra Madre run smoothly. Everyone did a great job,’ enthuses Burdese. In conclusion, in the past few days, Turin and Piedmont have brought the world’s attention to the role of the actors in the complex subjects tied to the future of food.